The Utah Jazz’s streaming plans are coming closer to fruition.
On Friday, the team announced that streaming company Kiswe will power its online streaming platform next season, its first without an exclusive deal with a regional sports network in 15 years. The Jazz are the third NBA team to partner with Kiswe: The Phoenix Suns announced a similar deal with the platform in April, and the company powers the L.A. Clippers’ “ClipperVision” service.
The idea is that in-market fans will be able to log in to a Jazz-branded streaming platform powered by Kiswe in order to watch games next season. When there’s not a game, fans will have the ability to watch team-created video content of other types.
“Through our cloud-based video solutions, we will empower the Jazz to connect with fans in new and exciting ways, bringing them closer to the game and team they love,” Glenn Booth, CEO of Kiswe, said in a statement.
But significant details on the platform have yet to be announced. In particular, the team is holding details on the cost to fans of the platform close to the vest right now. It also isn’t known what the in-market boundaries of the service will be.
For those who don’t want to use the streaming service, games will be on over-the-air broadcast partner KJZZ, just as they were in the 1990s and early 2000s. KJZZ isn’t currently on larger streaming platforms like YouTube TV and Sling, but that could change moving forward.
“Partnering with Kiswe and the NBA is a significant step forward in our commitment to providing innovative, world-class fan experiences and maximizing our brand reach to the widest audience possible,” Jim Olson, president of the Utah Jazz, said.
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